This Privacy Policy explains how marygabriella.com and its affiliates (collectively, “marygabriella.com,” “we,” “us,” or “our”) collect, use, and share information that you (“customer,” “you,” or “your”) provide or that we obtain when you visit our website marygabriella.com or its related subdomains (“Websites”) at a retail location (“in-store”), online, through our mobile applications (“Mobile Apps”), or through other interactions with you as described below (collectively, our “Properties”).
Our Privacy Policy also describes the rights and choices you may have regarding your personal information, how you can assert those rights, and how you can contact us to get answers to your questions. Please take a moment to familiarize yourself with our privacy practices.
Please note that our privacy practices are subject to the applicable laws of the regions in which we operate. Therefore, some additional region-specific terms will apply only to customers located in those geographic areas, or as required by applicable law.
By using or accessing our Properties, you signify your agreement to be bound by our Privacy Policy. If you do not agree to this Privacy Policy, you may not access or otherwise use our Properties.
What Our Privacy Policy Covers
We use the term “personal information” – also called “personal data” in the laws of some states and countries – to refer to information that reasonably identifies, relates to, describes, or could be associated with you. Data that has been de-identified or cannot reasonably be linked to a specific person is not considered personal information. The exact definition of personal information may vary depending on the state or country in which you live.
This Privacy Policy applies to personal information we obtain in a variety of contexts, including:
When you visit or use our websites, our mobile applications, or any other applications or services that link to this Privacy Policy
When you visit us in-store
Communicate with us through email, text messages, and other communications between you and our properties, or through any non-electronic communications you send to us.
Shop with our third-party partners
Connect with us on social media
Participate in any of our programs or events, including sweepstakes, contests, or surveys
We may provide different or additional privacy notices for certain activities, programs, and products. In addition, consistent with applicable law, we may provide additional “timely” notices or collection notices to supplement or clarify our privacy practices or to provide you with additional choices regarding your personal information.
Personal Information We Collect from You
The following are the categories and types of Personal Information we may collect from or about you, depending on how you interact with us and our Properties:
Personal identifiers, such as name, email address, postal address, online identifier, user name or social media handle, Internet Protocol (IP) address, account name, or other similar identifiers.
Device and online identifiers and related information, including device identifiers, IP addresses, cookies, mobile advertising identifiers, phone numbers, or similar unique identifiers.
Internet or other electronic network activity information, including browsing history, search history, and information about your interactions with our Properties or advertisements.
Demographic information, such as age or gender.
Financial information, such as credit card number.
Commercial information, including product or service purchases, rentals, returns, consideration, or other purchasing or consuming history or tendencies.
User Content, including your communications with us and any other content you provide, such as social media profiles, photos, images, videos, survey responses, comments, product reviews, testimonials, and other content.
Geolocation information, including through your IP address or mobile device
Audio and visual information, including photographs, images, and voice
Professional or employment-related information
Inferences drawn from any of the above
How we collect your personal information
We collect your personal information in a variety of ways.
Personal Information You Provide
If you choose to use certain features on our mobile applications or websites or use our other assets, we will ask you to provide us with personal information. The following are the categories and types of personal information we may collect from or about you based on how you interact with our website:
Buy something. If you make a purchase, you will be asked to provide certain personal identifiers, such as your name, physical address, and email address, and customer record information, including payment card number.
Participate in social media. You may choose to share your own personal identifiers, such as your name and any other personal information you choose to include in your posts, through our ratings and review pages and social media pages.
Interact with us. When you communicate with us or send us any feedback, questions, request support, comments, suggestions, ideas, or interact with us in any way, we will collect certain personal identifiers that you provide, such as your name and email address.
Subscribe to marygabriella.com updates and promotions. You may choose to sign up for marygabriella.com email updates or our FUN text message updates to receive products and offers that may be of interest to you. If you choose to sign up for such updates and promotions, we will ask you to provide us with personal identifiers such as your name, email address and/or phone number.
Enter a contest, sweepstakes or survey. We may collect personal information such as name and email address in connection with your participation in a marygabriella.com contest, sweepstakes or survey.
Apply for or accept a job at marygabriella.com. Our use of personal information of applicants, employees and other staff is described in our Applicant/Staff Privacy Statement.
Contact Us. If you contact our customer service team by phone, we may collect any personal information you choose to provide to us over the phone. If you contact us through our website or mobile application, we may collect personal information such as your name and contact information, and we may keep a record of your correspondence with us and any personal information you choose to provide during your correspondence with us.
Personal Information We Collect Automatically
We automatically collect Internet and other electronic network information and location information when you browse our website or mobile application. Internet and other electronic network information is collected through the technology deployed on our website and/or mobile application as follows:
Usage Information. Information about your interactions with our websites and mobile applications, such as the pages you visit on our websites or through our mobile applications, how often you visit, what you click on, and how long you visit the website or mobile application.
Location Information. Information about your location, which may be determined through your device’s IP address, which may include precise geolocation information.
Mobile Device Information. Your mobile device may also share precise geolocation information when you are in any of our stores, provided you consent by enabling such sharing in your device’s location settings.
Device Information. Information about the device you are using, such as the hardware model, operating system, browser, and your website or mobile application preferences.
When you visit our websites or mobile applications, open or click on an email we send you, or interact with our advertisements, we or third parties we work with may automatically collect certain information using technologies such as cookies and other tracking technologies.
Cookies and Similar Technologies
“Cookies” are pieces of information that a website may place on your device to collect data to facilitate and enhance your communication and interaction with that website. This data may include, for example, the addresses of websites you visit just before and just after visiting our website, the type of browser you use, your Internet Protocol (IP) address, which pages within the website or mobile application you visit and the links you click, the region where your device is located, and geographic information based on your IP data. We may store some information in the form of cookies or similar types of files (such as clear GIFs, web beacons, tags, and similar technologies that work on mobile devices) on your device or on your device’s hard drive to collect data related to the use of the Website. We may also use cookies to customize your visit to the Website and/or mobile application and for other purposes to make your visit more convenient or to enable us to improve our services. To learn about the types of cookies we use, please see our Cookie Policy.
Clickstream
When you use the internet, each website you visit leaves a trail of electronic information. This information, sometimes called “clickstream data,” can be collected and stored by a website’s server. Clickstream data can tell us the type of computer or device and browsing software you use, as well as the address of the website from which you linked to the Website or mobile application. We may collect and use clickstream data as a form of aggregate information to anonymously determine how long visitors spend on each page of our website or mobile application, how visitors navigate through the website or mobile application, and how we tailor our web pages to better meet the needs of our visitors. This information will be used to improve our website, mobile application, and our services.
Analytics
We may work with third-party service providers who use the technologies described in this section to conduct website analytics to help us track and understand how visitors use our website, mobile application, or other services.
In-Store and Other Offline Technologies
In some cases, we record customer service calls for quality assurance purposes. We may also use CCTV or other video recording technology in our stores for safety, security, fraud, loss prevention, and operational purposes.
Social Media Platforms and Networks
Our website and mobile application may include social media features, such as Instagram, Facebook, and Twitter widgets. These widgets may use cookies or other tracking technologies to collect electronic and other Internet activity information, such as your IP address and the pages you visit on our website or mobile application. Such social media features and widgets are hosted by third parties, and your interactions with them are governed by the privacy policy of the company providing them. We may also collect information about you from social media platforms and networks if you post content publicly or to our social media accounts (for example, using hashtags), or to third-party social media hosts such as Facebook, Twitter, Pinterest, and Instagram.
Other Sources
We may obtain information about you from other sources, such as data analytics providers, marketing or advertising service providers, fraud prevention service providers, vendors providing services on our behalf, or publicly available sources. We also create information based on analysis of information we collect from you.
How We Use Your Personal Information
The purposes for which we collect and use personal information include:
Product and Service Fulfillment
Depending on how you use our website or mobile application or otherwise interact with our assets, we may use your personal information to:
Provide products and services, such as fulfilling your orders and/or completing transactions you request
Process payments
Provide you with receipts and order updates
Deliver to your doorstep
Send you notifications about your account, purchases, subscriptions
Create, maintain and otherwise manage marygabriella.com accounts, profiles or subscriptions, including providing features such as saving user preferences and transaction history
Provide a forum to discuss, ask questions, post photos, share experiences
Provide interactive features of our website or mobile application, such as product reviews
Communicate with you
We use your personal information to communicate with you, such as to respond to and/or follow up on your requests, inquiries, questions or feedback, and to provide customer service.
Marketing Purposes
We use Personal Information for marketing and promotional purposes, including to:
Send marketing, advertising and promotional information (such as trend alerts, promotions, new product launches and event invitations) by email, text message or postal mail
Show you advertisements for products or services tailored to your interests on social media and other websites
Provide you with information about products or services we think may be of interest to you
Administer our sweepstakes, contests, other promotions and surveys
Analysis and Personalization
We use Personal Information for research and analysis, including to:
Improve our services and products
Understand how you interact with our Properties, advertisements and communications with you to determine which of our products or services are most popular and to improve our Properties and marketing campaigns
Customize the marketing and advertising we display to you
Create a more personalized experience for you when you visit us online or in-store
Better understand the needs of our customers
Provide personalized recommendations about our products and services
Security and Fraud Prevention
We use personal information to detect, investigate, prevent or take action regarding possible malicious, deceptive, fraudulent or illegal activity, including fraudulent transactions, attempts to manipulate or violate our policies, procedures and terms and conditions, security incidents, and harm to the rights, property or safety of us and our users, customers, employees or others; and to maintain the security of our stores.
Legal Obligations
We use personal information to comply with our legal or regulatory obligations, to establish or exercise our rights, and to defend against legal claims.
Core Business Functions
We use personal information to support core business functions, such as:
Provide, maintain and improve the functionality of our website and mobile applications, including identifying and resolving any issues
Monitoring user experience
Participating in quality assurance for the customer service team and overseeing customer service communications
Processing applications to work with us, and for administrative and commercial purposes with our employees and staff (see our Applicant/Employee Privacy Notice)
Please note that if you have expressly consented to additional uses of your personal information, we may use your personal information in a manner consistent with that consent.
How We Disclose Your Information
In addition to our own use of your personal information, and in addition to any specific uses mentioned elsewhere in this Privacy Policy, we may disclose your personal information and other information to other companies, affiliates, and third parties in the following circumstances:
Vendors and Service Providers. We may share personal information we collect with entities that provide support services to us, including analytics providers, call center providers, customer support providers, chat providers, email providers, shipping service providers, payment processors, web hosting providers, and e-commerce providers, who assist us in taking orders, managing orders, and resolving customer issues. We also share personal information we collect with entities that provide marketing support for our products and services, including interest-based advertising.
Delivery Services.
We may share personal information we collect with our delivery partners and their employees and independent delivery personnel (including drivers) in order to provide you with delivery services you may have requested in connection with a purchase from us. In addition, we and our third-party delivery partners may collect your personal information if you provide delivery services for us (as a driver or otherwise) to our customers.
Corporate Reorganization. If we enter into or contemplate entering into a transaction that changes the structure of our business, such as a reorganization, merger, acquisition, sale, joint venture, assignment, merger, transfer, change in control, or other disposition of all or a portion of our business, assets, or stock, we will share personal information with third parties, including the buyer or target (and its agents and advisors), in order to facilitate and complete the transaction. We will also share personal information with third parties if we are in the process of bankruptcy or liquidation.
Preventing Harm. We may disclose personal information if we believe it is necessary to detect, investigate, prevent, or take action against illegal activities, fraud, or situations involving potential threats to the rights, property, or personal safety of any person.
Legal Purposes. We may disclose Personal Information and Other Information as we believe necessary or appropriate: (a) under applicable law, including laws outside your country of residence; (b) to comply with legal process; (c) to respond to requests from public and government agencies, including public and government agencies outside your country of residence; (d) to enforce our Terms of Use; (e) to protect our operations or those of any of our affiliates; (f) to protect our rights, privacy, safety or property, and/or the rights, privacy, safety or property of our affiliates, you or others; and (g) to allow us to pursue available remedies or limit the damages we may sustain.
With Your Consent. In addition to the reasons listed above, we may ask for your permission to share your Personal Information for specific purposes. We will notify you and obtain your consent before you provide Personal Information or before Personal Information you have already provided is shared for that purpose.
Aggregate or Non-Personal Information. We may share aggregate or non-personal information with unrelated third parties, such as business partners, manufacturers, distributors and retailers. We may share this non-personal information for a variety of purposes, including to improve and enhance your experience using the Site, mobile applications or other properties, and for our market research activities.
Links to Other Websites and Social Media Services
We may create links to other websites that we think may be of interest to you, such as providers of various products and services. We may also provide links that allow you to send or forward posts from our Website or mobile application through third-party social media websites or other electronic communication methods, such as email or text messaging services. We do not endorse any other website, provider or service by providing such links, and our Privacy Policy applies only to your use of our Website. We are not responsible for the privacy policies of any websites and services to which we link on our Website, and you should read the privacy policy of each website you visit to determine what information that website may collect about you.
The Website and mobile application may also integrate with social networking services. We do not control such services and are not responsible for how they operate. While we may provide you with the ability to use such services on our Website and mobile application, we do so solely as a convenience and, like you, we rely on these third-party services to operate properly and fairly.
Please note that personal information that you voluntarily include and transmit online in publicly accessible blogs, forums, social networks or other online methods may be viewed and used by others. We cannot control such uses of your personal information, and by using such services, you assume the risk that the personal information you provide may be viewed and used by third parties.
Interest-Based Advertising
We may use information we collect or vendor information to provide you with targeted advertising when you visit other websites or digital properties or our websites and mobile applications. Cookies, clickstream data, and other similar technologies described in this Privacy Policy may be used in this process. For example, if you are searching for information about a particular product, we or our vendors may display advertisements about that product on other websites you view. This form of advertising, sometimes referred to as “targeted advertising,” “behavioral advertising,” or “cross-context behavioral advertising,” enables us and our vendors to understand your interests in responding to specific advertising. We believe such advertising is helpful because you will see ads that are relevant to your interests. However, if you would like to opt-out of these interest-based ads, you may follow the opt-out process described in “Your Choices” below.
How We Protect Your Personal Information
We have implemented measures to protect your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. We protect your personal information by maintaining physical, electronic, and procedural safeguards. All personal information you provide on our website will be encrypted using Transport Layer Security (TLS). Party City also uses computer safeguards such as firewalls and data encryption methods to protect your information.
If you have an online account, please avoid sharing your password or using any other information that could be easily learned by others, such as the name of a family member or birthday. We also recommend that you change your password frequently. When you finish a session on our website, please make sure you log out and close your browser window so that no one can continue where you left off.
However, no method of protecting information is completely secure. While we use measures designed to protect personal information, we cannot guarantee that our protections will be effective or adequate. In addition, you should be aware that Internet data transmission is not always secure, and we cannot guarantee that information you transmit using this website is or will be secure.
Your Choices
Subject to applicable law, you may exercise the options described in this section to make choices regarding your personal information and our communications. Depending on the state or country in which you live, you may also have certain additional rights under state law, as described in the “California Privacy Rights” and “Virginia Privacy Rights” sections below.
Your Personal Information
If you have an online account with us, you can review and change your personal information at any time by logging into your account on the website or mobile application and visiting your account profile page. Here you can change your name, password, mailing address, email address, phone number, or credit card information that you have previously entered.
Uninstalling the Mobile App
You can stop further collection of your personal information by the marygabriella.com mobile app by uninstalling the mobile app.
Device Location Settings
You can stop your mobile device from sharing your location data by adjusting the permissions on your mobile device or mobile app.
Push Notifications
If you have enabled push notifications on the mobile app, you can disable these notifications at any time by updating your device settings. If you have enabled push notifications on your web browser, you can disable these notifications at any time by clicking into the message and opting out of future notifications.
Cookies, Tracking, and Interest-Based Advertising
If you would like to stop or limit the placement of cookies, or clear any cookies that may already be on your computer or device, please refer to and adjust your web browser preferences. Further information about cookies is available at www.allaboutcookies.org. By deleting our cookies or disabling future cookies, you may not be able to access certain areas or features of our website, or some of its functionality may be affected. To learn more about what cookies we use and for what purposes, please refer to our Cookie Policy.
The online advertising industry offers a service through which you can opt out of receiving targeted advertising from certain data partners and other advertising partners that participate in a self-regulatory program. You can opt out of targeted advertising from certain providers that participate in the Digital Advertising Alliance (DAA) program at www.aboutads.info/consumers. Other providers are members of the Network Advertising Initiative, and you can opt out of interest-based advertising from those members by visiting http://optout.networkadvertising.org/. Please note that after opting out, you will continue to see generic ads that are not tailored to your specific interests and activities.
For clarity, a cookie-based opt-out must be performed on each device and browser from which you wish to opt out. For example, if you opt out on your device browser, that opt-out will not be effective on your mobile device. Additionally, if you opt out on one of your devices, that opt-out may not be effective on all of your devices. You must opt out separately on each device.
For targeted advertising delivered through mobile apps, you can install the DAA’s AppChoices app (available on Google Play or the Apple app store) on your device to opt out of receiving targeted advertising from certain providers, or you can select a system-level ad preference feature on your device (such as “Limit Ad Tracking” on Apple devices or “Opt out of interest-based ads” on Android devices).
Please note that cookie-based opt-outs are not effective on some mobile services. Users can opt out of certain ads on mobile apps or reset their advertising identifiers through their device settings. To learn how to limit ad tracking or reset your advertising identifier on iOS and Android devices, please click on the following links:
iOS – https://support.apple.com/en-us/HT202074
Android – https://support.google.com/ads/answer/2662922?hl=en
“Do Not Track”
Some browsers have a “Do Not Track” feature (also known as DNT) that allows you to tell websites that you do not want your online activities to be tracked. For more information, please visit https://www.eff.org/issues/do-not-track. We do not respond to or honor DNT signals or similar mechanisms transmitted by web browsers. However, we treat Global Privacy Control (“GPC”) signals (i) as opt-outs of the sale or sharing of personal information and requests to limit the processing of sensitive information to the extent required by the California Consumer Privacy Act (defined below); and (ii) as opt-outs of the sale, processing for targeted advertising, and profiling of personal information as required by the Virginia Consumer Data Protection Act.
Children’s Online Privacy
The Site and mobile applications are not marketed to children under the age of 16, and Party City does not knowingly collect or maintain personal information from children under the age of 16. If we learn that we have collected or received personal information from a child under the age of 16 without verification of parental consent, we will make every reasonable effort to delete that information from our databases. If you believe that we might have any information from a child under the age of 16, please contact us at the contact information provided below.
Nevada Residents
If you are a Nevada consumer, you may request to opt-out of certain current or future sales of your personal information. We do not currently sell any of your personal information under Nevada law, and we do not intend to do so in the future.
Transfer of Information to Other Countries
Party City is located in the United States. If you submit personal information to us, your personal information may be processed in foreign countries where the privacy laws may be less stringent than those in your country. By submitting your personal information to us, you consent to the transfer, storage, and processing of your personal information in countries outside of your country of residence, including, but not necessarily limited to, the United States.
Changes to This Privacy Policy
This Privacy Policy may be changed by Party City in its sole discretion, and the updated Privacy Policy will be posted on our website. Each version of this Privacy Policy will be identified by the last updated date provided at the top of this page. Please check back and review the Privacy Policy frequently for any updated terms or changes.
California Privacy Rights
These Terms apply only to California consumers and supplement this Privacy Policy. The California Consumer Privacy Act of 2018 (“CCPA”) and the California Privacy Rights Act of 2020 (“CPRA”), collectively referred to as the “CCPA,” provide California consumers with specific rights regarding their personal information. This CCPA Terms describes your rights under the CCPA, explains how you can exercise your rights, and outlines the types of personal information we collect. To exercise the rights below, see the “How to Contact Us About Your California Privacy Rights” section.
The CCPA gives you the following rights:
Right to Know. You have the right to know what categories and specific pieces of personal information we collect about you, the sources from which we collect the personal information, the business or commercial purposes for which we collect, use, and share your personal information, and what categories of third parties we sell or with whom we share your personal information.
Right to Data Portability. You have the right to request a copy of the personal information we have collected and maintained about you in the past 12 months. The California Consumer Privacy Act allows you to request information from us about you up to twice in a twelve (12) month period. We will provide a response in an easily usable format, usually electronically.
Right to Deletion. You have the right to request that we delete the personal information we have collected and maintained about you, subject to certain exceptions. Please note that if you request deletion of your personal data, we may deny your request or we may retain certain elements of your personal data subject to certain exceptions under the California Consumer Privacy Act.
Right to Opt Out of Sale or Sharing. You have the right to opt out of the sale or sharing of your personal information and the right to opt-in to the sale of such information. If we sell or share any of your personal information, you can always tell us not to sell or share your personal information. We also treat global privacy control browser signals as a request to opt-out of sale/sharing under the California Consumer Privacy Act. At the time this Privacy Policy was last updated, we had sold (as defined in the California Consumer Privacy Act) and shared personal information for cross-contextual behavioral advertising in the past 12 months as detailed below.
Right to Correction. You have the right to request correction of any personal information we maintain about you.
Right to Limit Use or Disclosure of Sensitive Personal Information (“SPI”). You have the right to restrict the use or disclosure of your SPI if we use it beyond what is reasonable and proportionate to provide the requested good or service.
Right to non-discrimination. You have the right not to receive discriminatory treatment from us for exercising your CCPA privacy rights. Unless permitted by the CCPA, we will not:
Deny you goods or services.
Charge you a different price or rate for a product or service, including by granting a discount or other benefit, or imposing a penalty.
Provide you with a different level or quality of goods or services.
Verify Your Identity
After you submit a request (except as otherwise provided in the California Consumer Privacy Act for opt-out requests), we must verify your identity so that we can properly respond and/or confirm that the request is not a fraudulent one. To verify your identity, we will ask you to provide at least your name, email address, phone number, address, and relationship to us so that we can match that information to existing information in our systems. In providing us with this information, you represent and confirm that all information provided is true and accurate. If we cannot verify that the consumer submitting the request is the same person about whom we collected personal information, we may contact you for more information or we may not be able to fulfill your request.
Only you or an agent legally authorized to act on your behalf may make a verifiable request regarding your personal information. If you make a request as an authorized agent for a California consumer, we will require that you also submit reliable evidence that you have the consumer’s written authorization to act on that consumer’s behalf.
Our Response Time to Your Request
We will make every effort to respond to your request within forty-five (45) days of the time you contact us. If you have a complex request, the California Consumer Privacy Act allows us to respond within ninety (90) days. We will still contact you within forty-five (45) days of the time you contact us to let you know that we need more time to respond.
Sale of Information
In the past 12 months, marygabriella.com has sold your Internet or other electronic network activity collected through cookies and other tracking technologies to data analytics providers and advertising networks. We do not sell your personal information for monetary consideration, but disclosure of your information to certain third parties may be considered a “sale” under the California Consumer Privacy Act. We may also share your identifiers and information collected from your purchases with other third parties, which may also be considered a sale under the California Consumer Privacy Act.
Categories of Personal Information We Collect and Purposes of Collection and Use
You can find a list of the categories of personal information we collect in the “Personal Information We Collect from You” section above. For information about the sources from which we obtain personal information, please see the “How We Collect Your Personal Information” section above. To learn more about the business or commercial purposes for which we collect and use personal information, please see the “How We Use Your Personal Information” section above.
Categories of Personal Information Disclosed and Categories of Parties Disclosed.
The categories of personal information that may have been disclosed to third parties for a business purpose or other commercial purpose, and the purposes for which such information was disclosed, are provided in the “How We Disclose Your Personal Information” and “How We Use Your Personal Information” sections of this Privacy Policy above and are further summarized below.
In the past 12 months, Party City has disclosed the following categories of personal information to the following categories of third parties for the following purposes:
We disclose your personal identifiers, Internet or other electronic network activity, your customer record information, and geolocation data to data analytics providers, operating systems, and other third parties to help us perform services, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing advertising or marketing services, providing analytics services.
We disclose your personal identifiers, geolocation data, and Internet or other electronic network information to IT support and data analytics providers to detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, and identify and repair website and mobile application errors that impair functionality.
We have disclosed your personal identifiers, Internet or other electronic network information, and geolocation to data analytics providers and operating systems to help us conduct our activities, verify or maintain the quality or security of services or equipment owned, manufactured, manufactured, or controlled by marygabriella.com, and to improve, upgrade, or enhance services or equipment owned, manufactured, manufactured, or controlled by marygabriella.com.
We have disclosed your personal identifiers, geolocation data, and Internet or other electronic network information to data analytics providers and operating systems for internal research, for technology development, and demonstration.
The following categories of personal information may have been sold or shared (as defined by the California Consumer Privacy Act) with third parties for the purposes of cross-contextual behavioral advertising:
Personal identifiers, such as name, phone number, and email address;
Internet or other electronic network activity information, such as your IP address, browser type, operating system version, carrier and/or manufacturer, device identifiers, device event information, device make and model, and mobile advertising identifiers; and
Each of the above categories of personal information may be sold or shared with the following categories of third parties for the purposes of cross-contextual behavioral advertising:
Ad publishers, advertising networks, and other partners who serve ads on our behalf;
Ad partners who serve ads on our websites or mobile applications on behalf of other advertisers; and
Parties that provide statistical and analytical information about the effectiveness of our marketing.
Sensitive Personal Information. We may collect or process precise geolocation data. This information may be considered “sensitive personal information” under the California Consumer Privacy Act. However, we do not use your geolocation information to infer other characteristics about you. To the extent required by the California Consumer Privacy Act, you may restrict the processing of your sensitive personal information by contacting us as described above.
Financial Incentive Notice
We may offer programs such as sweepstakes, contests, or other similar promotions (collectively, “Programs”). When you participate in one of these programs, we typically ask you to provide your name and contact information (such as an email address and/or phone number). Because our programs involve the collection of personal information, they may be considered “financial incentive” programs under the California Consumer Privacy Act. The value of your personal information to us is related to the value of the free or discounted products or services or other benefits you receive or are provided as part of the applicable program, less the costs associated with providing those products, services, and benefits to program participants.
California “Shine the Light”
Pursuant to California Civil Code Section 1798.83 (“Shine the Light”), California residents have the right to request in writing from a business with which they have an established business relationship: (a) a list of the categories of personal information, as defined by Shine the Light, such as name, email address, and mailing address, and the types of services provided to customers that the business disclosed to third parties (including affiliates that are separate legal entities) for their direct marketing purposes during the preceding calendar year; and (b) the names and addresses of all such third parties.
Virginia Privacy Rights
Subject to applicable law, Virginia law provides Virginia residents with the following rights. Virginia residents may exercise these rights as described in the “How to Contact Us About Your Virginia Privacy Rights” section below.
Right to Know. You have the right to know and see what personal information we have collected about you.
Right to Data Portability. You have the right to obtain a copy of the personal information you have previously provided to us and, where feasible, in an easily usable format.
Right to Correction. You have the right to request that we correct inaccurate personal information.
Right to Erasure. You have the right to request that we delete personal information that we have collected about you.
Right to Opt Out of Sale or Sharing. You have the right to opt out of the sale of your personal information and/or the processing of your personal information for the following purposes: (i) targeted advertising or (ii) profiling to facilitate decisions that have a legal or similarly significant impact on you. As of the latest date of this Privacy Policy:
We process personal information for the purpose of targeted advertising
- We do not sell your personal information in exchange for monetary consideration
- We do not make profiling decisions based on your personal information that have a legal or similarly significant impact on you.
Appeal
If we decline to act on a request you submit, we will inform you of the reasons for the decline and provide instructions on how to appeal the decision. If we do not respond to a request you made based on one of your privacy rights set forth in this Virginia Privacy Notice, you have the right to appeal our denial of action within a reasonable time after receiving our decision. Within 60 days of receiving your appeal, we will notify you in writing of any action taken or not taken in response to your appeal, including a written explanation of the reasons for the decision. If your appeal is denied, we will also provide you with an online mechanism (if available) or other method by which you can contact the Attorney General to file a complaint.